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FLOW Business Masterclass (online)
Introduction & Mindset
Welcome!
Intro & Mindset Video (53:53)
Presentation: Cultivating a Professional Mindset: Navigating Imposter Syndrome, Overcoming Perfectionism, and Fostering Positive Mantras for Personal and Business Growth
Aligning Your Vision
Video: Strategic Business Growth: Unveiling Your Ideal Clients, SMART Goal Setting, and SWOT Analysis Mastery (45:11)
Anual planner 2024
Module 1 Task
Building Your Brand
Video: Crafting Your Brand Identity: Differentiating the Essence, Building a Business Moodboard, and Cultivating Customer Connections for Dream Client Conversion (31:00)
Module 2 Task 1
Module 2 Task 2
Marketing & Social Media
Video: Strategic Marketing: Unveiling the Dual Forces of Personal Connection and Digital Marketing, Crafting Compelling Content, and Perfecting Your Social Media Rhythm & Website Tips (73:52)
Module 3 Task
Finances & Costing Your Services
Video: Financial Goal Setting, Quoting Strategies, Forecasting, and Profit Boosting Techniques (73:50)
Module 4 Task
Client Documents
Video: Efficient Client Management: Overview of Our Proven Documents and Booking System (33:23)
Client Booking Process
Email Responses Templates
Welcome Package
Questionnaire
Client Proposal/Lookbook
Invoice Example
Floral Design Contract (Ts & Cs)
Your Portfolio
Video: Crafting an Irresistible Portfolio: Attracting Your Ideal Audience and Mastering Photography Techniques (38:44)
Practice Your Craft
Business Optimisation: systems & AI
Video: Your Business Systems & Software (82:33)
Template - Client-Onboarding Spreadsheet
Template - Flower Ordering & Planning Spreadsheet
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Client Booking Process
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